Wie optimiert man ein Patientenportal für mobile Endgeräte und Webbrowser? (2024)

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Optimizing patient portals in the age of EHRs and telehealth is crucial for delivering patient-centered care. By ensuring user-friendly interfaces and seamless integration with the EHR, healthcare organizations can enhance patient engagement and satisfaction. This facilitates efficient communication, appointment management, secure access to health information, and greater patient engagement in the management of their health. While I don't think many patients will change care providers based on their patient portal, I can speak from experience that there is nothing more frustrating than a poor patient portal, whether it's due to limited functionality or a poor user interface.

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To optimize a patient portal for mobile devices and web browsers in the Health 4.0 era, several technical considerations need to be made. Firstly, ensure a responsive web design approach is implemented, allowing the portal to adapt to various screen sizes and orientations. Additionally, optimize the portal's performance by minimizing loading times and network requests, utilizing techniques such as lazy loading, data caching, and content compression. Implement a user-friendly interface with clear navigation and intuitive touch interactions for mobile devices.

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Optimizing and customizing a patient portal isn't solely a matter of technology—it's fundamentally about patient care. From my perspective as an Emergency Medicine physician, a compelling patient portal is another tool in the physician's kit, a digital extension of the care we provide within the walls of the hospital or clinic.

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I work with clients that for various medical or mental health reasons may present for care and not be able to provide accurate information. This can lead to delays in care as well as anxiety and trauma. It is important that clients are educated on available portals when they are not in crisis or poor health. They should be encouraged to review their own data and check for errors and emissions.

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CONVENIENCE.Anything that is inconvenient to use will fail. Patient portals are a tool to maintain communication with the patient and keep them updated/informed about their health. Patient portals need optimisation not just to fit on various screen sizes, browsers, and devices, but also UX optimisation. A clean and intuitive interface will improve user experience and improve adoption and retention rates.

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Just in time (JIT) health information will become the norm especially with the rise of consumer health devices. The most useful way to optimize patient portal for mobile devices would be to work to create APIs to integrate the data from these consumer devices into the patient portal. This would create a comprehensive view for the patient and ALSO the physician/provider to view, compare, and react in a timely manner.

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Optimizing a patient portal for varied screen resolutions requires careful consideration during development. Prioritizing responsive layout design using frameworks like Bootstrap or Material is crucial. Ensuring touch-friendly interfaces, vital for both touch and non-touch devices, enhances usability. Accessibility features, such as screen reader compatibility and text resizing options, are imperative for inclusive healthcare solutions. Additionally, optimizing loading times for APIs and data retrieval is pivotal for a seamless user experience.

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In emergency medicine, time is a critical factor, and an optimized, user-friendly patient portal can save precious moments. A portal that's easy to navigate on a mobile device can allow patients to swiftly share vital medical history with their physician in an emergency, leading to more immediate and accurate treatment. Similarly, seamless browser compatibility facilitates communication between patients and providers, reducing confusion or misunderstanding and expediting care.

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Critcal aspect to ensure with web-browsers would be to ensure that: 1. 2-step authentication should be default for any Health based web browser application (or any secure interactions on the web). 2. Clarity on cookies when using web-browsers for patient health information. Especially in communicating back to patients on what cookies will be installed and tracked and also how to clear these.

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From an emergency physician's perspective, optimizing a patient portal for web browsers involves an amalgamation of technological advancements and a keen understanding of patient needs. Ensuring compatibility across browsers and providing secure, straightforward navigation enhances the user experience. In addition, the portal should facilitate clear communication between patients and their healthcare providers, with features enabling easy sharing of health records, booking appointments, and discussing health concerns.

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1. I track page load time, bounce rate, conversion rate, and collect user feedback to understand the portal's performance.2. I use caching to store frequently accessed data, reducing load times and improving the user experience on both mobile and web platforms.3. I ensure all images, fonts, and scripts are optimized for fast loading without compromising quality, crucial for mobile users with varied internet speeds.4. By compressing data, I reduce the size of the portal's resources, which speeds up loading times, especially important for users with slower connections.5. I conduct periodic reviews and updates to ensure the portal remains efficient and responsive across all devices and browsers.

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As a healthcare provider deeply involved in AI, it's apparent to me that the performance of a patient portal is a critical factor in its success. AI tools can help monitor key performance indicators such as load time, user engagement, and conversion rates. Moreover, receiving patient feedback can identify areas of improvement and allow for refinement of the portal to suit patient needs better.

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Patient/ Consumer experience should be top-of-mind from design phase. So it should NOT be about building and THEN educating patients how to use but instead collaboratively build-test-fail-refine in an iterative fashion with the patients right from the onset. This enables that the right features are built for the right purposes.During deployment phase to enhance patient adoption:1. Incentivize use of the patient portal - provide rebates or other financial incentives for adoption 2. Gamify and make it fun - make it fun and gamify by unlocking additional features for adoption AND continued usage.

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Education and clarity of its benefits are vital to effectively engaging patients with a patient portal. As an emergency physician, I advocate for a holistic approach to patient care where a patient portal is viewed as an extension of the care we provide in person. Regular communication through emails, webinars, and social media, coupled with a robust support system, can guide patients in effectively using the portal.

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Try out your portal yourself via different devices. Try to access data while outdoors or in a hurry. Write scenarios and test them.

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Through the use of technologies like GenAI based chatbots, text-to-speech, and speech-to-text, we can make the patient portal even more accessible. These tools help bridge communication gaps and allow patients with varying abilities to interact effortlessly.In addition, these technologies can also improve the efficiency of healthcare providers, as manual tasks can be automated. If patients can schedule appointments, receive reminders, and access important medical information without the need for human intervention, it saves time for both patients and healthcare professionals.

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Customizing a patient portal requires a deep understanding of patient needs and circ*mstances. AI plays a pivotal role here, helping to segment the patient population based on various factors and subsequently personalizing the portal experience for each segment. For example, for elderly patients, the portal might feature larger fonts and simplified navigation, while younger tech-savvy users may appreciate integrations with other digital health tools and applications.

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Engage users early, shaping features based on real-life scenarios. Add a touch of fun with incentives and gamification during the launch. Educate users about benefits upfront. Ensure a seamless mobile experience by testing on various devices and situations. Leverage tech, like chatbots, for accessibility and automation.

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I think that most HIT teams should take more time to evaluate how development and maintenance of a patient or provider portal fits into their core competencies. There are solutions that exist at every level of IT readiness to take on a consumer facing product. If your team doesn't have the bandwidth to provide long-term support and debugging for a custom-built app or webpage, consider using GUI-based app or website builders to reduce long term overhead. If your team has the depth of technical knowledge to support something more complicated, then lean into that and leverage the skills of your team. Too often IT teams expanding into consumer facing interfaces like portals under/overshoot the mark and end up with an app that is unsustainable.

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